Social Marketing

How Your Brand Can Utilize Twitter to Increase Engagement & Drive Consumer Behavior Twitter is one of the most widely used social media platforms today. With over 284 million monthly active users and more than…

Video Marketing Strategies for B2B Marketers Who Want to Nurture Leads & Drive Conversions Video has always been an effective means of marketing businesses and engaging target audiences because video captures the senses and communicates…

Google’s SEO Recommendations for Websites that Use Infinite Scrolling Site visitors who favor a seamless user experience often prefer infinite scrolling. Infinite scrolling is a web design technique that loads content continuously as a user…

It would be very difficult to browse posts on social media sites like Twitter, Facebook, Instagram, Pinterest, Google+, and Tumblr without coming across a hashtag or two. But what exactly are hashtags, and why have…