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Online Marketing News: The Relevance of Beacons in Online Marketing

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 Online Marketing News: The Relevance of Beacons in Online Marketing Consumers have come to expect a more … [Read more...]

Synthesio and DataSift Team Up for a New Audience Analytics Service

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  Synthesio Announces Partnership with DataSift; Launches a New Audience Analytics Service For brands and … [Read more...]

G/O Digital Study: Facebook Triggers Shoppers to Act Online & Offline

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  G/O Digital Study: Facebook Drives Shoppers to Act Online & Offline Facebook’s value to marketers and … [Read more...]

Facebook Video on the Rise, but YouTube Remains the Overall Winner

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Report: YouTube Remains King of Video Content Despite Facebook’s Impressive Video Viewership Performance Facebook … [Read more...]

Facebook Teams Up With Media Organizations for “Anthology”

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Facebook Launches “Anthology” to Help Brands Produce Better Video Ad Content When it comes to connecting … [Read more...]

Broadening Your Professional Network through Social Media

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Tips to Help You Build and Expand Your Professional Network through Social Media Networking has come a long way since … [Read more...]

Marketers Should Take Advantage of Instagram’s 100% Organic Reach

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New L2 Report Advises Marketers Take Advantage of Instagram’s 100% Organic Reach When it comes to sharing and … [Read more...]

comScore: Facebook Messenger Grows in Audience Penetration

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comScore November 2014 Report: Facebook Messenger Grows in Audience Penetration Facebook’s decision to split its … [Read more...]

Facebook Gives Thanks to 2M Advertisers by Launching Ads Manager App

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Facebook Gains 2M Advertisers; Rolls out Ads Manager App on iOS If you’ve ever found yourself struggling to open … [Read more...]

Facebook Introduces New Ad Relevance Metrics to Advertisers

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Facebook’s New “Relevance Score” Measures Ad Relevance from 1 to 10 Do you sometimes wonder if your … [Read more...]

Facebook Revamps PMD Program; Now Called Facebook Marketing Partners

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  Facebook Overhauls PMD Program; Calls it “Facebook Marketing Partners” Back in October, 2014, … [Read more...]

Deloitte: Facebook Enabled $227bn of Economic Impact Last Year

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Deloitte Report: Facebook Enabled $227bn of Economic Impact and Created 4.5m Jobs in 2014 While Facebook didn’t … [Read more...]

Facebook’s Share of Clicks from Mobile Up 30.2% in Q4 2014

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Bitly: Facebook’s Share of Social Referrals from Mobile Devices Increased 30.2% in Q4 2014 Facebook isn’t … [Read more...]

Facebook Goes Head-to-Head with Foursquare; Launches “Place Tips”

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Facebook to Deliver Location-Based Content with New “Place Tips” Feature Facebook is about to go head-to-head … [Read more...]

Intra-Company Communication Tools Released by LinkedIn

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LinkedIn to Release Intra-Company Communication Tools As the primary social network for professionals, LinkedIn strives … [Read more...]

Facebook Launches Cross-Device Reporting for Facebook Ads

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Facebook’s Cross-Device Reporting Measures Conversions across Devices and in Mobile Apps Facebook is not just the … [Read more...]

Facebook Launches New Publisher Tools and Improves Insights

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Facebook Releases New Publisher Tools and Announces Improvements to Insights Facebook’s 1.23 billion monthly … [Read more...]

Facebook Foresees Shift to Video in 2015

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Facebook Outlines Video Platform Shift for 2015 By all accounts, Facebook video had its best performing year in 2014. … [Read more...]