Remarketing with AdWords has trended gradually upwards over the past five years. Interestingly, according to Google … [Read more...]
Paid Traffic
- Google AdWords (30)
- Bing Ads (10)
Everything you need to know about Paid Traffic on Marketing Digest, delivered weekly.
Paid Traffic
Turbocharge your Way to More Traffic and Customers through PPC
Are you wondering how to get more website visitors? You have just established your local business online. You have a … [Read more...]
Google Ads OR Facebook Ads? Which is Better for Your Business?
Businesses of all sorts are capitalising on the effectiveness of Google AdWords and Facebook Ads as key pieces of their … [Read more...]
The Influence Reviews have on Click-throughs in PPC and SEM
Your online reputation will play a crucial role in your online success, and it's more important than ever to give value … [Read more...]
PPC Insights: Learn the Basics and Importance of Keyword Optimization
PPC Insights: Learn the Basics and Importance of Keyword Optimization One of the key pieces in an effective … [Read more...]
Online Marketing News: Techniques for Savvy Marketers on a Budget
Online Marketing News: Techniques for Savvy Marketers on a Budget According to CyberAlert (@CyberAlert), a … [Read more...]
Read PPC News Regularly to Help Develop Your Pay-Per-Click Campaign
Read PPC News Regularly to Help Develop Your Pay-Per-Click Campaign One of the essential components of any online … [Read more...]
PPC Insights: Top Metrics to Measure Progress in Paid Search Campaigns
PPC Insights: Top Metrics to Measure Progress in Paid Search Campaigns If you currently manage a Google AdWords … [Read more...]
Practical PPC Tips for Succeeding In the Healthcare Marketing Industry
Practical PPC Tips for Succeeding In the Healthcare Marketing Industry As many healthcare marketers would attest, … [Read more...]
Chrome Begins Pausing Flash Ads by Default to Improve User Experience
Chrome to Begin Pausing Flash Ads by Default to Improve User Experience this September On June 5, 2015, the … [Read more...]
Outdated PPC Insights and Practices That Must Be Avoided at All Costs
Outdated PPC Insights and Practices That Must Be Avoided at All Costs Digital marketing is an ever-changing … [Read more...]
Handy PPC Tips and Tricks: Here’s How to Write Killer PPC Ad Copy
Handy PPC Tips and Tricks: Here’s How to Write Killer PPC Ad Copy Doomsayers have been proclaiming … [Read more...]
A Few PPC Insights for Small Businesses to Compete With the Big Boys
For most businesses advertising on the Web, the success of any pay-per-click (PPC) ad campaign is largely … [Read more...]
Timing It Right and Other PPC Tips: Zeroing In on the Right Audience
PPC remains one of the most widely used online marketing tactics, and for good reason. According to the Small Business … [Read more...]
Study: Mobile Ad Spend Will Surpass Desktop Ad Spend by Year’s End
Marin Software: Mobile Ad Budgets Will Overtake Desktop Ad Budgets by the End of 2015 Due to its increasing … [Read more...]
Comprehensive PPC Tips on Mistakes to Avoid When Using Google AdWords
Do you check out the latest PPC news over the Internet to add to your internet marketing knowledge? That’s … [Read more...]
Google AdWords Team Reminds Advertisers to Upgrade their URLs by July 1st, 2015
Google AdWords Team Reminds Advertisers to Upgrade their URLs by July 1st, 2015 On February 9th, 2015, the Google … [Read more...]
Remarketing Lists for Search Ads are Now Paired with Google Analytics
Remarketing Lists for Search Ads are Now Paired with Google Analytics—But Don’t Get too Excited; There … [Read more...]
Study Showcases Adverse Impact of Trademark Bidding on Brands Online
BrandVerity: Brands are Losing Thousands of Visitors from Trademark Bidding; Home Services Firms Most Affected With so … [Read more...]
PPC Insights: The Why and How of Effective Pay-Per-Click Advertising
Since its debut in the late 1990s, pay-per-click (PPC) advertising has become a staple of online marketing. Despite … [Read more...]
PPC Tips to Enhance Your Campaigns: 7 Google AdWords Tools to Try
Pay per Click (PPC) advertising through Google AdWords is probably one of the best forms of advertising for small … [Read more...]
Create a Documented Content Marketing Strategy in 2015
The Importance of Creating a Documented Content Marketing Strategy & Other Useful Tips for 2015 Content marketing … [Read more...]
TrueView Will be Available Within DoubleClick Bid Manager
TrueView Will be Available for Programmatic Buying Within DoubleClick Bid Manager Google launched TrueView, the … [Read more...]
Google’s Study Shows Mobile’s Role in Consumers’ Path to Purchase
Google’s Landmark Study Showcases Mobile’s Vital Role in Consumers’ Path to Purchase As we approach … [Read more...]
Using Owned, Earned, and Paid Media to Build Your Online Presence
Business Building Strategies Part 1: Use Owned Media, Earned Media, and Paid Media to Build a Profitable Online … [Read more...]
InMobi Introduces Mobile Programmatic Audience Buying
InMobi Teams Up with Rubicon Project to Launch Mobile Programmatic Audience Buying Heads up advertisers! A new method … [Read more...]
The Latest PPC Insights Can Help Your Marketing Campaign Get Attention
The Internet is a constantly changing place and this affects many things, especially online marketing campaigns. If you … [Read more...]
The Pangaea Alliance Lets Brands Access Audiences with Programmatic Technology
The Pangaea Alliance Lets Brands Access a Global Audience with Cutting-Edge Programmatic Technology Programmatic buying … [Read more...]
Countdown Widget Introduced to Google’s Ad Customizers
Google Ad Customizers Now Include Dynamic Countdown Widget Many people have noticed Google text ads containing … [Read more...]
Survey Reveals the Top Priorities of Digital Marketers in 2015
Survey: Cross-Channel Campaigns Remain a Challenge; Mobile Still Not Top Priority of Marketers Most digital marketers … [Read more...]
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