Twitter Ads Get New Mobile Targeting Options, Facilitates More Efficient Campaigns Advertisers on Twitter have recently … [Read more...]
Mobile Marketing
- Android (28)
- iOS (27)
- Mobile Apps (67)
- Mobile Commerce (38)
Everything you need to know about Mobile Marketing on Marketing Digest, delivered weekly.
Mobile Apps
Mobile Apps
Snapchat Enables Money Sending Service through Snapcash
Snapchat Partners with Square; Unveils Money Sending Service, Snapcash Get ready to receive cash as fast as you would … [Read more...]
Twitter Introduces App Tracking to Drive Better Targeted Advertising
Twitter Rolls Out App Tracking for iOS and Android Users Twitter has been making improvements to its advertising … [Read more...]
How Stores can Harness Showrooming this Holiday Season
How Showrooming can be Harnessed by Brick-and-Mortar Stores this Holiday Season With the holiday season about to reach … [Read more...]
Twitter Introduces Tailored Audiences From Mobile Apps
Twitter Now Enables Advertisers to Target Ads Based on Mobile Apps Twitter has begun giving more control to … [Read more...]
Facebook Announces New Updates for Better Mobile App Ads this Holiday
Enhance Mobile App Ads Using Facebook’s New Updates & Tips this Holiday Season New devices like smartphones, … [Read more...]
Yahoo Improves its Video Advertising with Flurry’s In-App Inventory
Yahoo Improves Video Advertising; Integrates In-App Inventory from Flurry and Its Marketplace Recently, Yahoo’s … [Read more...]
Bing to Focus on Integrating Search into Microsoft Apps
Microsoft Will Improve its Search Apps to Compete With Google Google is the dominant search engine in the United States … [Read more...]
Time Spent On Mobile Devices Has Surpassed Watching TV in the U.S.
Flurry Report Says Consumers Now Spend More Time on Mobile Devices than Watching TV It seems like only yesterday when … [Read more...]
Apple’s iAd Gets Programmatic Buying
Programmatic Buying, Major Partnerships Coming to Apple’s iAd It looks like a new challenger is approaching the … [Read more...]
Google’s Mobile Search App Gets New Design for Lollipop Devices
Prepare for an Extra Sweet Treat as Google Redesigns Its Search App for Lollipop Devices Android Lollipop users, have … [Read more...]
Twitter Releases Small Business Planner for SMBs this Holiday Season
Twitter’s New Small Business Planner Aims to Guide SMBs Marketers know that Twitter is one of the hottest social … [Read more...]
Coming Soon: Stream Music With No Ads on YouTube’s Music Key
Love Music? A Look at YouTube’s New Music Key Service It was only a matter of time before Google-owned YouTube … [Read more...]
New ‘Ad Mediator’ Feature Now Available on Windows Phones
Microsoft Releases ‘Ad Mediation’ Solution to Help Developers Improve In-App Ad Performance Windows Phone … [Read more...]
New Editing Option Lets Instagram Users Make Changes to their Posts
Instagram Users Can Now Prevent Typos with the New Editing Option Yesterday, Instagram announced a bundle of updates … [Read more...]
Explicit Mobile Device Targeting On Bing Ads Ends On March 2015
Bing Ads Announces Retirement of Explicit Mobile Device Targeting on March 2015 Starting next year, advertisers can no … [Read more...]
Mobile & Exclusive Incentives are Shaping Holiday Shopping Trends
Online Marketing Trends to Harness this Black Friday & Cyber Monday The holidays are once again upon us, and that … [Read more...]
Google Maps Gets Material Redesign for Android and iOS Lollipop Users
Google Maps Offers Restaurant Reservations & Uber Pickup Time and Price Estimates as Part of Material … [Read more...]
comScore: “The App Majority” is Shaping the Mobile Industry
comScore Study: The Mobile Industry is Being Shaped by “the App Majority” Apps—we all know what they are … [Read more...]
Mobile Accounted for One Third of Global Search Spend in Q3 2014
Report: Mobile’s Global Search Spend Now One Third in Q3 2014 A new report from Covario shows that mobile search … [Read more...]
Google My Business App Now Includes Review Alerts & Reply Function
Review Alerts & Reply Function Coming to Google My Business App Google is set to bring in some major improvements … [Read more...]
App Users Prefer Ad-Supported Apps Over Paid & Freemium Models
Survey: Ad-Supported Apps Preferred Over Paid & Freemium Versions A recent survey showed that consumers are more … [Read more...]
Introducing Fabric, Twitter’s New Developer Toolkit
Twitter Unveils Fabric Toolkit for Mobile Developers Twitter has announced its new toolkit for mobile developers in an … [Read more...]
Optimized Online Shopping Ensures Customer & Brand Loyalty
An Optimized Online Shopping Experience Ensures Customer Loyalty Attention retailers! The holiday shopping season is … [Read more...]
Hotel & Winery Booking Services Now Available on Yelp Platform
Yelp Adds Hotel & Winery Reservations to Booking Services List Yelp announced yesterday a new set of reservation … [Read more...]
Snapchat Launches Non-Targeted Disappearing Ads
Snapchat Will Be Rolling Out Disappearing Ads to Generate Revenue Starting this weekend, Snapchat will be displaying … [Read more...]
Audio Cards: Music & Podcasts Now Playable in Twitter Timeline
Twitter Audio Cards Plays Music, Podcasts, & Other Audio Content on Users’ Timelines Today, Twitter announced … [Read more...]
Majority of Shoppers Still Using Circulars Before In-Store Visits
Survey: Marketing Circulars Still Thriving; Digital Circulars Increasingly Impactful Traditionally, circulars and … [Read more...]
Google Unveils Primer, a Marketing Lessons App for Startups
Introducing Primer, a Marketing Lessons App Powered by Google Google has just launched a new app aimed at assisting … [Read more...]
Travel-Related Commands Coming to the Google App
New Upgrades to Google App’s Conversational Search: Travel-Related Commands Google announced an upgrade to its … [Read more...]