LinkedIn’s New Notification Center for its Company Pages Makes Monitoring & Engagement Easier LinkedIn, the … [Read more...]
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Twitter is Reportedly Testing a New Homepage Design
Twitter Begins Testing its New Homepage Design to Entice Visitors to Sign Up, Says Report Think Twitter’s homepage … [Read more...]
InMobi Introduces Mobile Programmatic Audience Buying
InMobi Teams Up with Rubicon Project to Launch Mobile Programmatic Audience Buying Heads up advertisers! A new method … [Read more...]
Instagram Introduces “Carousel Ads” to Brands
Instagram Introduces Clickable “Carousel Ads” to Brands as New Advertising Tool Brands that want to post … [Read more...]
The Pangaea Alliance Lets Brands Access Audiences with Programmatic Technology
The Pangaea Alliance Lets Brands Access a Global Audience with Cutting-Edge Programmatic Technology Programmatic buying … [Read more...]
Countdown Widget Introduced to Google’s Ad Customizers
Google Ad Customizers Now Include Dynamic Countdown Widget Many people have noticed Google text ads containing … [Read more...]
Pinterest Can Now Contain and Eradicate Spam in Milliseconds
Pinterest Dramatically Improves its Spam Fighting Efforts; Can Now Dismantle Malicious Attacks in Milliseconds Just … [Read more...]
Yelp Launches Mobile App for Business Owners
New Yelp for Business Owners App Makes Customer Engagement & Reputation Management Easier Yelp had an average of … [Read more...]
Google Expected to Surpass Facebook in Social Logins by End of 2015
Janrain: Facebook Drops 3% in Social Login Market Share, while Google Surges 6% in Q4 2014 In October 2014, Janrain … [Read more...]
Twitter Announces “Recaps” Feature
Twitter’s “While You Were Away” Now Official; Rebranded as “Recaps” In the first week of … [Read more...]
Google will Kick your Butt if your Site is not Mobile-friendly by April 21st!
Starting on April 21, 2015, Expect More Mobile-Friendly Sites in Google’s Search Results According to the latest … [Read more...]
Google AdWords to Move Reach and Frequency Metrics to ‘Campaigns’ Tab
‘Campaigns’ Tab Getting Reach and Frequency Columns, Effective January 28, 2015 Determining a campaign’s … [Read more...]
Yahoo Adds Search Box to Aviate Launcher
Yahoo Updates its Android Aviate Launcher with New Search Box Feature With the aim of increasing its advertising and … [Read more...]
Microsoft Now Offers Targeted Advertising on MSN Apps
Microsoft Offers Cross-Device Advertising on MSN Apps to 24 Markets MSN has undergone several changes over … [Read more...]
Twitter’s “Partner Audiences” Help Advertisers Reach New Customers
Twitter Unveils “Partner Audiences” to Help Advertisers Reach New and Potential Customers Ad targeting with … [Read more...]
Google Translate Will Offer Real-time Translations of Conversations
Following Skype & Microsoft’s Success, Google is Set to Release its Updated Translate App Microsoft got … [Read more...]
Google Mobile Search Now Groups Content from Same Site into Carousels
Google Search App Now Groups Content from the Same Site into Carousels With individuals spending more time consuming … [Read more...]
LinkedIn Blogging Tool Expanding Outside the U.S.
LinkedIn Blogging Tool Now Open to English-Speaking Users Outside the United States LinkedIn has been releasing more … [Read more...]
LinkedIn Launches Lead Accelerator to Drive Conversions for Marketers
LinkedIn Expands its Marketing Solutions Portfolio; Launches Lead Accelerator B2B marketing has become more complicated … [Read more...]
Google My Business Introduces New Photo Categories
Google My Business Adds New Photo Categories; Photos will Display on Map and Search Results Numerous studies have … [Read more...]
Facebook Gives Thanks to 2M Advertisers by Launching Ads Manager App
Facebook Gains 2M Advertisers; Rolls out Ads Manager App on iOS If you’ve ever found yourself struggling to open … [Read more...]
Facebook Introduces New Ad Relevance Metrics to Advertisers
Facebook’s New “Relevance Score” Measures Ad Relevance from 1 to 10 Do you sometimes wonder if your … [Read more...]
Google AdWords’ Shared Library Retired on February 11, 2015
Google AdWords Shut Down Shared Library on February 11, 2015 For advertisers who handle large accounts on Google … [Read more...]
Facebook to Crackdown on Hoaxes on its News Feed
Tired of Baloney? Facebook News Feed to Display Fewer Hoaxes With so much traffic coming to Facebook on a daily basis, … [Read more...]
Snapchat Tries its Hand at Media with the Launch of Discover
Snapchat Partners With Media Companies to Launch “Discover” Snapchat is one of the fastest growing social … [Read more...]
Twitter Launches New “Quick Promote” Tool Aimed at SMBs
Twitter Lets Advertisers Boost Exposure for Targeted Tweets with New “Quick Promote” Feature Twitter is … [Read more...]
Facebook Revamps PMD Program; Now Called Facebook Marketing Partners
Facebook Overhauls PMD Program; Calls it “Facebook Marketing Partners” Back in October, 2014, … [Read more...]
Report: As Demand for Location Data Grows, Location Accuracy Drops
While Demand for Location Data has Increased, Accuracy has Decreased due to Programmatic Impressions Location-based and … [Read more...]
Deloitte: Facebook Enabled $227bn of Economic Impact Last Year
Deloitte Report: Facebook Enabled $227bn of Economic Impact and Created 4.5m Jobs in 2014 While Facebook didn’t … [Read more...]
Facebook’s Share of Clicks from Mobile Up 30.2% in Q4 2014
Bitly: Facebook’s Share of Social Referrals from Mobile Devices Increased 30.2% in Q4 2014 Facebook isn’t … [Read more...]