Bing Ads Introduces Universal Event Tracking; Replaces Campaign Analytics Bing’s new Universal Event Tracking … [Read more...]
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Analytics
App Users Prefer Ad-Supported Apps Over Paid & Freemium Models
Survey: Ad-Supported Apps Preferred Over Paid & Freemium Versions A recent survey showed that consumers are more … [Read more...]
seoClarity: Rank First in Mobile or You Might as Well be on Page 2
seoClarity: It’s First Place or Nothing When it Comes to Mobile Search Ranking A recent study on CTR data from … [Read more...]
Report: Programmatic Ad Spending Will Grow 137% This Year
eMarketer: Programmatic Ad Spending Will Grow 137% This Year, Accounting for Almost 50% of the U.S. Digital Display Ad … [Read more...]
Latest Improvements to Google Tag Manager Announced
Latest Improvements to Google Tag Manager: New APIs, a Better Interface, and More Third Party Templates Today it was … [Read more...]
Facebook Beats Google In Mobile Ad Conversions in Q3 2014
Marin Software’s Q3 2014 Benchmark Report Reveals Facebook’s Dominance in Mobile Ad Conversions Facebook … [Read more...]
Samsung Continues to Dominate Android Web Traffic; LG Gaining Ground
Samsung Continues to Dominate Android Web Traffic; LG Gaining Ground A new study from Chitika on Android web traffic … [Read more...]
Report: Facebook Gains Top Spot in Social Login Preferences
Janrain’s Report Reveals Facebook’s Lead in Social Login Shares in Q3 2014 More users log in across the web … [Read more...]
New Study Examines Organic CTRs on Google’s SERPs
New Study Examines Organic Click-Through Rates on Google’s SERPs A recent study by Advanced Web Ranking took a new … [Read more...]
Chartbeat’s Real-time Attention Minutes Metrics Accredited by the MRC
Chartbeat’s Attention Minutes Metrics Accredited by the Media Rating Council Real-time analytics firm Chartbeat … [Read more...]
Pinterest to Introduce Conversion Tracking and Audience Targeting
Pinterest Catches up with Facebook and Twitter’s Advancements in Social Media Advertising With Facebook and … [Read more...]
August comScore And StatCounter Analyses Reveals Google’s Dominance
comScore And StatCounter Analyses Reveals Google’s Dominance In Search Engine Market Share Google continues to … [Read more...]
Bing Ads’ Top Movers Report Helps Advertisers Diagnose Performance Variations
Bing Ads’ newest feature, the Top Movers report, can provide advertisers with the possible causes of the biggest … [Read more...]
Bing Ads Launches a Redesigned Opportunities Page
Bing’s Newly-Redesigned Opportunities Page Provides Impact Estimates for Suggested Campaigns Bing Ads has … [Read more...]
Elite Websites Fail in Tag Deployment, Resulting in Data Inflation
Elite Websites Fail in Tag Deployment, Resulting in Missing Tags and Data Inflation Faulty tag implementation is … [Read more...]
Google Updates Webmaster Guidelines for Sneaky Redirects and Hacked Content
Google has just updated the “sneaky redirects” and “hacked content guidelines” on its Google … [Read more...]