Mobile Marketing
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MTV Site Redesign Boosts Mobile Visits and Social Referrals
With people becoming ever more accustomed to multi-device browsing, paramount importance is being placed on responsive web design (RWD). Whether its SMBs or large business corporations, businesses that fail to implement responsive web design across…
YP Partners With Tapad to Link Ads Across Multiple Devices
In a world where many people own more than one gadget, its not surprising to see one action begin on one device and be completed on another. This poses a challenge for marketers, as theyll…
Twitter Rolls Out Mobile Video Camera and Group Direct Messaging
According to last years fiscal results, Twitter gained 284 million monthly active users in Q3 of 2014. Investors were not really impressed with this growth, as Twitters user base only went up 30% since Q4…
App Install Ads Now Available on Yahoo Gemini
Its Yahoos turn to start rolling out app install ads all over their network. With the introduction of the Gemini network back in February of 2014, the company aimed to create a unified marketplace for…
Twitter Announces ZipDial Acquisition
Twitter kicked off 2015 not only with its first acquisition of the year, but also made a bold head start on its plans for global expansion. On January 20, 2015, Twitter announced that it had…