Mobile Marketing
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Mobile Marketing News Show Need for Presence in the Mobile Marketplace
With the rise of tablet and smartphone usage, it is surprising that companies still ignore the advantages of using mobile as a platform for sales and promotion. Reading mobile marketing news provided by articles on…
iOS Retains Lead in Mobile Ad Revenue despite Competition from Android
Lately, the mobile advertising market seems to be a tight race between iOS and Android. At the close of 2014, Apple retained its lead in mobile ad revenues, in spite of the increasing mobile ad…
Majority of Marketers to Spend More on Social Marketing in 2015
The start of a new year is always a good time for marketers to review their budgets, channels, strategies, metrics, and priorities. Many marketers are increasing their focus and investment in mobile and social, and…
Phablet Sales and Usage Projected to Increase Dramatically
Studies Project Marked Increase in Phablet Sales and Usage Over the Next Few Years Travel to any corner of the globe and youll witness how ubiquitous smartphones, tablets, and phablets have become. According to a…
comScore: “The App Majority” is Shaping the Mobile Industry
comScore Study: The Mobile Industry is Being Shaped by the App Majority Appswe all know what they are and we use them for a variety of reasons. Just a few years ago, all we had…
Study Reveals the Power of Facebook For Local Small Businesses
New Study: Facebook Helps Small Businesses Turn Digital Hunters into Loyal Customers Did you know that Facebook has become a vital marketing tool not just for big brands, but for small businesses as well? Small…