Marketing Digest

Discover Your Potential for Growth and Success in E-Commerce

 

E-Commerce Business Owners, Discover Your Potential for Growth and Success

 “On the human chess board all moves are possible.”

Miriam Schiff

Your business potential is something that can be developed into a reality, especially in the online world.

Possibilities are always around you. With discernment, you can pick the opportunities that are right for your business. Currently, a couple of possibilities are evident for me and my e-commerce businesses—including business collaboration and creative visioning processes with team members. Indeed, when the creative and business sides of a marketing initiative are fused, remarkable results often ensue.

Have you identified all of the possibilities available to you and your e-commerce business? Are they appealing? Are you doing something about them? Select a possibility and imagine where it could take you.

Do you want something definite in your business to change? What work do you have to do to bring about this change? There is a space between possibility and reality. Fill that space. By identifying all the possibilities that exist around you, you can move forward. It is your choice when and how you pursue these possibilities if you want your business to grow.

Oftentimes, I hear small business owners say that they feel stuck in their e-commerce initiatives. There could be many reasons for this feeling of stagnation. A part of your e-commerce business might be overwhelming you: a cash flow issue perhaps, or a demanding client. You may not see any options available to you. If you feel stuck, identify the possibilities that exist for you. These possibilities can give you optimism, hope, and direction.

As possibilities open up, what will you do? You may have to remove obstacles. Perhaps support from an employee, a mentor, or a business coach will give you the inner-resolve to push forward.

Take some time to look back on where your business used to be, as well as the challenges of the past. What possibilities did you take advantage of, and which did you let go by? How did these decisions impact the state of your business? Were the consequences negative or positive, or did they have no impact? What can you learn from the possibilities you pursued and didn’t pursue? If you want your business to achieve its fullest potential, you need to learn from your past mistakes.

So, are you ready to take some action? If you are, do a “possibility review” right now. Pick one appealing possibility available to your business and resolve to pursue it.

Remember: there are clients out there that need the products and services that your business is offering. You can meet their needs. Don’t disappoint them.

Comments

comments