Content Marketing
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Intra-Company Communication Tools Released by LinkedIn
As the primary social network for professionals, LinkedIn strives to connect its users to potential employers or other professionals within their industry. As more LinkedIn…
The State of Content Marketing in 2015: Surveys and Predictions
As traditional marketing is gradually eclipsed by new technologies, the rapid digitization of information, and changing consumer behaviors, more and more marketers are using content…
GIF Maker Coming to a YouTube Channel Near You
It looks like YouTube is about to make one of its most requested features a reality. Originally spotted by Twitter user Andy Baio, the video…
Facebook Foresees Shift to Video in 2015
Facebook Outlines Video Platform Shift for 2015 By all accounts, Facebook video had its best performing year in 2014. By August 2014, desktop video views…
Report: 48.51% of Emails Were Opened on Smartphones in Q3 2014
New Study: Most Emails Opened on Smartphones, with iOS taking the Lead Smartphones and tablets have profoundly changed the way we communicate and work. In…
Different Trends that Will Shape Content Marketing in 2014
Google’s algorithm updates—via the Caffeine, Panda, and Penguin—and its algorithm rewrite, the Hummingbird, have radically changed online marketing during the last two quarters of 2013…
Using Controversy in Content Marketing without Sinking Your Brand
How to Use Controversy in Content Marketing without Sinking Your Brand Consumers are getting turned off by traditional marketing because it has become so pervasive. …